Sunday 12 December 2010

Target Audience Research

On Thursday, our Media lesson cosisted of learning about Target Audiences, and discussing what it takes to derrive our specfic Target audience, and the research we must undertake in order to 1. find our exactoly who our target audience is and 2. what our OTS needs to do to satisfy them.

We got given a booklet, containing a lot of information, and various tasks to complete which would get us thinking about audience research. One of these was to create a mind map, showing how our group uses media in an average day; this is what we came up with.


We came to the conclusion that between us, we use almost all forms of media we could think of, and that they all link together, in some way.




We also had a discussion within our group about some new plans and ideas for actors/dates for filming our OTS, see Matt Armes' Blog for more info.

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