Preliminary Evaluation

Ok, So pretty much the final thing to do for our Film Noir OTS is the evaluation.
Whilst me and my group are planning on doing a video evaluation, discussing our project and planning, I've done some notes that will help us discussing he questions that must be answered:

In what ways does your media product use, develop or challenge forms and conventions of real media products?
Use of black and white – conventional

Stereotypical femme fatale, protagonist and antagonist: in suits and fedoras – conventional

Use of animation + in colour – challenge conventions

Use of bar as set + filmed at night – conventional

Lighting, dark, atmospheric + sound, jazzy, slick and slow - Conventional

How does your media product represent particular social groups?
Aimed at working class men: male hero and villain, attractive femme fatale, action, power and style – guns, suits etc.

Older generation represented as classy/slick with the dress style

Mise En Scene.

What kind of media institution might distribute your media product and why?
Could be distributed online – cheap, fairly easy to advertise, would have a wide contemporary/internet buff audience.

Mainstream cinema: potential to attract a lot of our target audience – Guys night out, office parties, although very expensive to advertise + create a desired profit.

Smaller cinemas. Cinema city etc – not as expensive as mainstream, but would not attract as much of an audience, possibly more elderly people who like the conventional film noir, films of that era.
Who would be the audience for your media product?
Male office workers, elderly people who enjoy the genre, ages 18-64 – action and style
How did you attract/address your audience?
Questionnaires, primary research, focus groups, influential films (James Bond etc) and their audiences

What have you learnt about technologies from the process of constructing this product?
Camera Angles and shots, Use of blog, Social networking for research and communication, editing software and effects, lighting equipment, uploading files

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Larger scale production – More to do.

Continuity

Camera angles + post filming effects (sounds, black and white)

Explore more conventions/possibilities to challenge them

Understanding of audience

Group skills and communication